Topdanmark deploys Guidewire for reduced IT complexity and omnichannel customer engagement

LONDON–(BUSINESS WIRE)–Guidewire (NYSE: GWRE) today announced that Topdanmark, Denmark’s second-largest insurance company, has implemented Guidewire to reduce IT architecture complexity and focus on developing a solid platform with streamlined systems. The implementation will allow Topdanmark to more effectively engage with customers across multiple channels, digitize policy and billing processes, and enable self-service functionality.

Guidewire has been deployed across Topdanmark’s Wind Turbine, Real Estate and Content business lines in its Agriculture division. This was done in parallel with the deployment of a Salesforce platform deeply integrated with Guidewire. Further Guidewire deployments are planned for 2022 for their Private and Commercial divisions.

“It was vital for us to have the cornerstone from the start by creating core Danish insurance processes, integrations and customer communication,” said Monica Diaz, Head of Agriculture and Commercial Division. “With the cornerstone in place, we are now shifting our focus to developing additional products for our agricultural and private customers. We have had very few issues with the platform as we continue to roll out additional features at a high rate. Early internal feedback indicates that the platform is intuitive and easy to use, with around 150 users currently expected to grow to around 500-600.”

Real-time information improves the customer experience

According to Topdanmark, more than ever, sales and service employees need to understand the specific needs and wants of their customers. In this case, the onus is on the insurance company to provide the technology, tools and knowledge to make this happen.

“With improved systems and data analytics from Guidewire and Salesforce, we’ve empowered our colleagues, so they can translate this into the quality service our customers have come to expect,” Monica added. Diaz.

“I would like to congratulate Topdanmark for its successful deployment”, commented Laurent Fontaine, Group VP, Sales, EMEA, Guidewire Software. “We are delighted to have played a part in the digital transformation of this dynamic organization, which is focused on the continuous delivery of services and product improvements.”

About Guidewire

Guidewire is the platform general insurers trust to engage, innovate and grow effectively. ​We combine digital, core, analytics and AI to deliver our platform as a cloud service. More than 450 insurers, from start-ups to the world’s largest and most complex, use Guidewire.

As a partner to our customers, we continually evolve to enable their success. We are proud of our unparalleled implementation track record, with over 1,000 successful projects, backed by the industry’s largest R&D team and partner ecosystem. Our marketplace provides hundreds of apps that accelerate onboarding, localization, and innovation.

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Sharon D. Cole