TikTok users say viral ‘red nail theory’ is the secret to marking dates

Anyone looking to score more dates before handcuff season can consider painting their nails bright red.

The “red nail theory” that has taken over TikTok suggests that a scarlet manicure will make you irresistible to men – and enthusiasts who have put the power color to the test insist it works.

“The red nail theory is so real,” exclaimed Melisse Martineau in a video this week. “I’ve never been asked out on so many dates or complimented so much as I’ve been in the last two or three weeks with these nails.”

The ‘red nail theory’ that took over TikTok suggests a scarlet manicure will make you irresistible to men

Melisse Martineau opened up about her experience with red nails this week, saying she had no

Melisse Martineau opened up about her experience with red nails this week, saying she’s ‘never been asked out on so many dates’

“I was asked for dates of May five or six, which is not normal,” she added. “I don’t know what it is, but [the red nail theory] is right.’

TikTok user @brittany_annc credited her red fingernails with helping her find her current partner in her recent post.

“I’m just saying the nail theory worked,” she said, holding up her red fingernails for the camera. “Now I have a boyfriend.”

Fatou, known as @sincerementfatoushared that she first discovered the power of red nails when she worked in luxury sales for Louis Vuitton.

“They wouldn’t let us wear French manicures, but they would actually allow us to wear red nails,” she recalled. ‘I was just like, ‘Hmm…’

“I was asked for dates of May five or six, which is not normal,” added Melisse. “I don’t know what it is, but [the red nail theory] is right’

TikTok user @brittany_annc credited her red fingernails with helping her find her current boyfriend in her recent post

TikTok user @brittany_annc credited her red fingernails with helping her find her current boyfriend in her recent post

Fatou also agreed that “red nails attract men” and encouraged viewers to try the beauty trend for themselves.

“I always get the most compliments when I have red nails,” she said. “Girls on TikTok know what they’re talking about.”

Meanwhile, Trenna, a famous nail artist who passes @lovetrennainsisted that red is also a powerful color for women in the workplace.

“The red fingernail theory is true,” she said. “Girls who go red know the power behind it, and just for context, I had a client who was getting OPI Big Apple Red every two weeks. She earns $200 million a year.

In a follow-up video, she explained that as a nail technician, she’s seen the effect the color red can have.

Fatou, known as @sincerelyfatou, agreed that

Fatou, known as @sincerelyfatou, agreed that “red nails attract men” and encouraged viewers to try the beauty trend for themselves

Meanwhile, Trenna, a famous nail artist who goes by @lovetrenna, insisted that red is also a powerful color for working women.

Meanwhile, Trenna, a famous nail artist who goes by @lovetrenna, insisted that red is also a powerful color for working women.

Meanwhile, Trenna, a famous nail artist who goes by @lovetrenna, insisted that red is also a powerful color for working women.

Other fans just shared images of themselves showing off their newly painted red nails to show they are testing the theory for themselves

Other fans just shared images of themselves showing off their newly painted red nails to show they are testing the theory for themselves

“Red is a powerful color. It’s a bold color. Say you have an interview coming up. I would wear red,” she advised. “On a woman, it screams confidence. It’s more memorable.

“Red is considered a color of prosperity, as well as financial prosperity,” she added. “Men give you more compliments when you have red nail polish.”

Other fans have just shared images of themselves showing off their newly painted red nails to show they are testing the theory for themselves.

The #rednailtheory hashtag has over 52.9 million views on TikTok, and while there have been a number of recent videos on the subject, it’s been trending for nearly a year.

Robyn Delmonte, known as @girlbosstownwent viral when she pitched the red nail theory in January, insisting that “men are attracted to red nails”.

Robyn Delmonte, known as @girlbosstown, went viral when she pitched the red nail theory in January, insisting that

Robyn Delmonte, known as @girlbosstown, went viral when she pitched the red nail theory in January, insisting that “men are attracted to red nails”.

“I strangely think men are drawn to red fingernails because it reminds them of their mothers when they were growing up and taking care of them,” she explained.

Delmonte later credited his viral theory for influencing Hailey Bieber to swap her iconic 'glazed donut' nails for a pop of red this summer

Delmonte later credited his viral theory for influencing Hailey Bieber to swap her iconic ‘glazed donut’ nails for a pop of red this summer

“Every time I have red nails, every time a guy comments,” the TikTok PR guru explained. ‘They’ll be like… “Oh, I like the color of your nails.”‘

“I always thought red was a grandmother’s nail color,” she admitted. ‘So it hit me. In the 90s, when we were growing up, women had red nails a lot, especially our mothers.

“I weirdly think men are drawn to red fingernails because it reminds them of their mothers when they were growing up and taking care of them.”

Many commentators could not help but note that the famous psychoanalyst Sigmund Freud could easily connect the theory to the Oedipus complex.

“Sigmund Freud wins every day,” one person commented, while another agreed, “Sigmund Freud would thrive in this generation.”

The #rednailtheory hashtag has over 52.9 million views on TikTok, and there's some science behind the viral trend

The #rednailtheory hashtag has over 52.9 million views on TikTok, and there’s some science behind the viral trend

Psychologists Andrew Elliot and Daniela Niesta found in their 2008 study that

Psychologists Andrew Elliot and Daniela Niesta found in their 2008 study that “red leads men to see women as more attractive and more sexually desirable.”

“We have to stop proving Freud right,” someone else insisted.

Delmonte later credited her viral theory for influencing Hailey Bieber to swap her iconic “glazed donut” nails for a pop of red this summer.

The TikTok trend has proven that there is plenty of anecdotal evidence to suggest that men are attracted to the color red, but science also backs up the theory.

“Red causes men to see women as more attractive and more sexually desirable,” psychologists Andrew Elliot and Daniela Niesta wrote in their study.Romantic red: red enhances men’s attraction to women‘, published in the Journal of Personality and Social Psychology in 2008.

“Men seem to be unaware of this red effect, and red does not influence women’s perception of other women’s attractiveness, or men’s perception of likability, kindness, or likability. overall intelligence of women.”

Sharon D. Cole